5 Ways Technology Is Revolutionizing The Sports Industry

5 Ways Technology Is Revolutionizing The Sports Industry

Remember how difficult it was to determine various technicalities in sports like soccer? Today that is no longer an issue with the intervention of the Video Assistant Referee (VAR). This proves the evolving nature of technology and its influence on daily activities, including sports. These solutions have greatly impacted the fans, players, and the game. Here are some ways technology is revolutionizing the sports industry.


  • The inclusion of Virtual Reality 


Virtual reality (VR) is all the rave today, especially as many people are beginning to understand and appreciate its benefits. The sports industry has adopted Virtual Reality and realized several ways this technology can help. For players, this technology enables them to train under real sporting circumstances through the stimulation of the environment. This means that coaches can better analyze and assess their players, helping them create more efficient and effective game plans and better enhancing the play of the sport. 

Fans also benefit from the inclusion of virtual reality in sports, as it improves fans’ viewing experience. VR gives spectators the sensation of being live in the stadium, with realistic sights and sounds. It also offers convenience as you can select your preferred seats and enjoy the game just as you want. Additionally, video games, which allow fans to be in players’ shoes, include VR features that make them more realistic, interactive, and engaging. 


  • It makes the viewing experience exciting for fans


Spectators, or fans, are the life-line of the sporting world. This is why, over the years, the sports industry has been looking for exciting and innovative ways to make the games more enjoyable for their fans. And it is safe to say they have succeeded! Enjoying a game is more than just sitting behind your widescreen TV with the right snacks. Behind the scenes, sports associations have invested in high-definition cameras to deliver clear and sharp images. Various mobile applications allow you to stream games on the go, so you don’t have to worry about missing out! 



  • Improves the understanding of the game



Technology has also made it easier for fans to get more information and understand the game they enjoy. Applications such as ESPN Axis give a breakdown of the game, analyzing the various events and plays, evaluating performance data, and other details. This helps the fans better understand the game and gives them something to look forward to during the next game. You also have more and easier access to information about games, players, matches, and so on, thanks to technology– either through sports applications like Bleacher Report or ESPN or through the world of the internet. 


  • Improved security of fans


Security is another aspect of the sports industry that technology has improved. Various events across the world have always brought into question the issue of security. Fortunately, technological solutions have intervened to improve this. An example is smarter video surveillance. This allows stadium security teams to monitor the crowd and vantage points of possible breaches, such as the gates, concession stands, ticketing areas, and the parking lot. Additionally, tools can assist the team in analyzing and monitoring the stadiums with limited staff. 

The rise in cybercrime, such as data breaches and ransomware, has also encouraged security to go beyond just physical. Without strategic cybersecurity plans and implementation, fans’ and athletes’ data is made available to malicious actors or cyber criminals. Fortunately, there are several new strategies to implement to ensure effective security in your digital space, such as offering blockchain technology solutions and improving cloud security.


  • Better management of equipment


The state of the equipment used in sports plays a significant role in the success of the team, the quality of play, and even its spectator base. For example, a tennis player with a worn-out racket or poor shoes would definitely lose their match. Technology has allowed experts to research and explore ways to improve sports equipment. This means various sports equipment is being improved by the day! An NFL player’s helmet may include other components that make it safer to wear, preventing various injuries. Technology also affects the quality of the repair the equipment receives. Suppose you have a faulty golf cart, making transporting golfers around the course difficult. Thanks to technological advancements, you can find golf car repair services that can fix your golf car efficiently and restore its durability. 

Technology has brought a lot of positive changes to the sports industry. This has made the industry lucrative and exciting. Fortunately, there seems to be no end as technology rapidly evolves, addresses problems, creates solutions, and introduces innovation. 

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Written by Sami Jarjour

The Co-Founder of Sports ON Tap & Host of "Stuff That Matters w/ Sami Jarjour" Podcast & Co-Host of "Pod That: Two Brothers Talkin' Sports"